A Zoe York Double Feature: Writing A Genre Fiction Series & Marketing Sunday, June 5, 2022 · 2 – 5:30pm EDT

A double workshop from 13 time USA Today bestselling author Zoe York

Writing a genre fiction series: turning a writing dream into a writing career

Start planning your next series to build on your brand and take you to the next level. We’ll cover:

How to craft the next first-in-series evergreen book that will sell for years and lay the foundation for 5+ books to follow.

How (and when) to spin off and take your readers with you.

How to weather the ups and downs of the market when you feel like the tortoise surrounded by hare.

Marketing (a Year without writing much)

Every writing career will have ups and downs, and there will be stretches of time without new releases. In this block, we will discuss:

Marketing beyond ads.

How to plan ahead for a known break in the release schedule.

How to recover from an unexpected bump off course, and get back into reader visibility without writing new words.

What a year-long plan could look like for you and your backlist.